Virtual Assistants are invaluable helping with social media!

March 10, 2020

Social Media Management:

The major benefit of assigning social media marketing tasks to your VA is consistent posting. Having your VA do consistent strategic tasks helps to increase the number of your company’s followers. This also establishes your brand’s media presence for a stronger online reputation. A strong social presence increases traffic to your website. Which in turn, increases your customer base and REVENUE! Here are some ways your VA can help with social media marketing.

Set up social accounts – Your VA will create and set up profiles for your business to appear in Facebook, Twitter, LinkedIn, Pinterest, YouTube, Instagram, Vimeo, Google+ and other platforms your company chooses.

Post interesting/informative articles – Your VA will not only post informative and interesting articles. They will keep your followers updated on current and upcoming events. This keeps them both interacting and entertained.

The major benefit of assigning social media marketing tasks to your VA is consistent posting

Uploading to your YouTube – Simply upload your videos to Dropbox or Google drive! Your VA will edit them, add descriptions, and upload them to your YouTube channel.

Manage social media – Response time matters! Set up your VA to manage your social media pages and respond to inquiries about your products or services. The VA can schedule interaction-provoking posts and tweets while moderating comments on the side.

Generate unique social content – Your VA can create unique content which will build brand awareness that matches your business’s voice.

Social media analytics – Your VA can track all page insights and provide marketing and performance reporting.

Monitor social media pages – Your VA will also monitor your page insights. Tracking which type of activity attracts more likes, shares, and visitors. Monitoring this data helps you decide which areas receive the most interest and interaction.

Run ad campaigns – When you have an extra budget for marketing, have your VA take advantage of online product selling and branding by promoting and advertising your products and services. We can set up campaigns in Google Ads and LinkedIn. 

Certainly a social marketing specialist is a small but imperative role. Due to the fact that this is not a full-time position, companies assign these tasks to an employee in an administrative role as an additional responsibility. However, this is not the best practice. Consequently, this tends to lead to inconsistent posting. The “more important” tasks come first and seldom leave time to focus on social media. The best resolution for this issue is outsourcing these tasks to your virtual assistant.